7 Steps to Focus Your Vague Idea into a Perfect Impact Offer


Are you suffering from Impact Abstractitis? Tell me… Do you find yourself constantly dreaming up new creative solutions to serve your audience, customers and/or beneficiaries? Do you get blank or confused stares when you describe what you do to people who don’t already know? Do you find yourself continuously torn between various projects in your…

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Creating a CONTENT CREATION system that you’re able to sustain consistently and with ease.

This is part of a 4 week daily challenge to share lessons learned over my first 4 years of launching and growing The Sedge social enterprise! Take a look at the full list of behind-the-scenes stories and my top 20 lessons learned:  4 Year Throwback: Top 20 Lessons Learned From My First 4 Years in Business

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How to Summarize Your Life’s Work in 100 Words


“What would you say if you only had 100 words persuade me?” Pretend I’m sitting in front of you right now and asked you this. Imagine that you had to come up with a short ‘pitch’ right on the spot. What are your first instincts? What questions are running through your head? I imagine you’re…

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How to Bring Your Listener to the Edge of Their Seat in 3 Minutes or Less

If I had more time I would have written

How does a leader inspire action from their tribe of supporters?   One of the most difficult skills leaders face is crafting powerful messaging that inspires their listener to action.  It’s a given the messaging need to be compelling and come across quickly so as not to lose the attention and interest of the listener. Blaise Pascal…

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What is Social Innovation and Social Entrepreneurship?

Social Innovation

According to Stanford Centre for Social Innovation, social innovation is defined as “.. a novel solution to a problem that is more effective, efficient, sustainable, or just… [where] the value created accrues primarily to society as a whole rather than private individuals.” They go further-on to explain that “Social Innovation focuses attention on the ideas…

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